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Starbucks produces 4 billion single-use paper cups each year. Unfortunately, they are not recyclable in most places. Despite bold sustainable packaging commitments in 2008 - nearly 13 years ago now - Starbucks has yet to implement a truly recyclable solution. SEAL Impact Team presents UpTheCup, a campaign dedicated to clear up the misconception surrounding the sustainability of Starbucks Cups and paper cups in general. One of the major drivers of climate change is the greenhouse gas emissions emitted by landfills, which contributes to nearly 15% of the methane emissions in the US. One of the most effective ways to reduce the GHG emissions from the use of paper cups is through recycling. When paper cups are effectively recycled, it can cut around 54% of their GHG emission from each cup’s total life cycle. The current design of most cups makes them incapable of being recycled. The paper cups Starbucks currently uses contain a plastic lining, which prevents the cups from being effectively recycled in most places since it gums up the machines and forces workers to manually pull the obstruction from the machine and then send the waste to the landfill. LIMITED AWARENESS OF PAPER CUP PROBLEM There is very little awareness in the US that paper cups are not recyclable. A key goal of the #UpTheCup campaign is to spark awareness within the US like what the “War on Waste” documentary series achieved internationally. A US-wide consumer survey (sample size of 1,000) conducted by SEAL:
DEMANDS FOR STARBUCKS’ CHIEF SUSTAINABILITY OFFICER When first investigating the issue of paper cup sustainability further, the SEAL Impact Team was surprised to learn that fully recyclable paper cups are widely in use globally. These existing recyclable cup options:
We are requesting that Starbucks implements truly recyclable cups within the next 6 months. WHAT CAN YOU DO?
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In this blog, we'll look at how men and women at serving Jesus Christ both at home and abroad. We'll focus on how God is using their work to transform the lives of people all over the world.
Thursday, August 12, 2021
Change.org - Starbucks Cup
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